You might have heard “when things return to normal…” thrown around a lot the last year. And while there are varying opinions on whether returning to “the way things were” is a good or bad thing, that’s not the point. The point is that tumultuous change is a catalyst for nostalgia. When chaos runs rampant, people long for easier, happier times - “the good old days”. What exactly does this mean for your guests and the experience you offer them? Continue reading...